Ambassador Cruise Line named Official Partner of London Stadium
Ambassador Cruise Line named Official Partner of London Stadium
Premium value cruise line and iconic east London venue announce multi-year agreement
London Stadium and Ambassador Cruise Line have today announced a new multi-year partnership that will see the premium value cruise line promoted across the venue’s multi-use calendar of sporting, musical and cultural events including Premier League football, Major League Baseball, International Athletics, World-Class Concerts and much more.
With its base close to London Stadium at its home port of London Tilbury, Ambassador was a natural fit to align with the iconic east London venue. The cruise line, which has provided the ‘warmest welcome at sea’ since sailing for the first time in May 2022, offers a wide range of premium value, no-fly cruise experiences to cater for all types of traveller, specialising in itineraries for the over-50s market alongside a selection of multigenerational sailings for all the family to enjoy. It currently operates one ship, Ambience, with a second vessel, Ambition, due to enter service from May 2023.
With shared values of inspiring and entertaining, the partnership between Ambassador and the London Stadium will bring together two brands committed to building the best experience for all their guests.
In addition, both organisations will promote the joint goal of improving sustainability across their operations, from the local east London community to the places visited across the globe, to reduce the impact on the environment and deliver the best possible service.
Graham Gilmore, CEO of London Stadium, said: “We pride ourselves on being at the heart of the community here in Queen Elizabeth Olympic Park, while delivering incredible moments for all those that attend our events. This partnership mirrors these values; locally based, with a global reach, providing special memories for their guests. We are incredibly excited to add Ambassador Cruise Line to our increasing roster of Stadium Partners and look forward to working closely with them on this journey.”
Gordon Nardini, CMO, Ambassador Cruise Line, said: “We are delighted to be named official partner of London Stadium, the iconic east London venue located a short distance from our home port of London Tilbury. As an up-and-coming, premium value cruise line, the partnership offers us the perfect platform to showcase our brand to the many millions of people that pass through Queen Elizabeth Olympic Park every year. Ambassador Cruise Line shares the same values and community spirit as the London Stadium, and we look forward to working with them to support growth in the East End while providing exclusive offers and discounts to their members, fans and our fellow partners.”
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For further press information, please contact:
London Stadium
Martin Gritton – Marketing and Communications Manager
Ambassador Cruise Line
Sam Davis / Charlotte Wright / Emma Arthurs / Sarah Geppert
Rooster PR
T: +44 (0)20 3440 8924
Note to Editors
Launch images can be downloaded here.
About London Stadium
London Stadium is known as one of the one of the world’s best multi-use venues, built for the London 2012 Olympic games, transformed into the home of West Ham and a history of hosting unique and memorable sporting and arts events. Since becoming the London Stadium, it has hosted the 2015 Rugby World Cup, the London 2017 World Athletics Championships, the 2019 Major League Baseball London Series, and performers like the Rolling Stones, Foo Fighters, Red Hot Chili Peppers, Guns N’ Roses and Beyoncé. For more information please visit www.london-stadium.com.
About Ambassador Cruise Line
Ambassador Cruise Line launched in 2021, offering premium-value no-fly cruises to the UK market. Based in Purfleet, Essex, Ambassador provides authentic adult-only experiences combined with a selection of multi-generational itineraries to multiple destinations including the Nordics, Greenland, Iceland, Canada, the Mediterranean, Caribbean and Africa. The cruise line’s first ship, Ambience, entered the fleet in May 2022, operating from her home port of London Tilbury. From the 2023/24 season, guests will sail onboard Ambience as well as Ambassador’s second ship, Ambition, which joins the fleet in May 2023 and heralds the launch of sailing from seven regional UK ports: London Tilbury, Newcastle, Dundee, Liverpool, Belfast, Bristol, and Falmouth.
Ambassador’s extremely experienced management team is led by Chief Executive Officer, Christian Verhounig, and its principal shareholder is Njord Partners LLP, London. Ambassador is a member of ABTA, the UK’s leading travel trade association widely acknowledged as the mark of trust and reassurance associated with travel brands. Consumer funds are protected by means of a financial failure insurance policy managed by TMU Management Limited and underwritten by Accelerant Insurance Europe SA, who are regulated by the Financial Services and Markets Authority (FSMA 3193). The scheme is fully compliant with the Package Travel and Linked Arrangements Regulations 2018. For more information, visit www.ambassadorcruiseline.com