Ambassador launches Agent Incentive for Trade Partners

  • Running from 6 – 31 January 2023, ‘Book an Ambassador Cruise and beat the January Blues’ initiative offers agents the chance to win shopping vouchers, entertainment packages and even their mortgage paid for a month!

Ambassador Cruise Line, the premium-value, no-fly cruise line, is today announcing a TOY agent incentive as a thanks to the travel trade for their hard work and continued support through 2022 and into 2023, and to help agents beat those post-Christmas January blues when winning some amazing prizes.

Agents booking an Ambassador cruise booking will have the opportunity to win a host of prizes before the end of January. These range from a £500 food shop voucher to their petrol paid for a month, a choice of entertainment packages ranging from a family day out, a weekend away or a theatre break and a special Bonus Prize of their rent or mortgage paid-for in full for a month! All agents need to do is make a booking with Ambassador and email proof of their booking to [email protected] to be in with a chance of winning.

Members of the Ambassador Cruise Line Trade Partners’ Facebook group will also be in with a chance of winning several smaller prizes, which include cinema vouchers, takeaway vouchers and a gin set.

Nicola Harper, Head of Distribution at Ambassador Cruise Line, commented: “Our trade partners are integral to our success, and these incentives are about showing our appreciation for all they do.  With our competitive Turn of Year offers, January is the best time for agents to get those bookings made – and we want to celebrate their successful support by offering them the chance to earn some great rewards when booking a cruise with Ambassador.”

Ambassador is currently running its Turn of Year promotion valid for bookings made from now till 31 January 2023 for sailings between April 2023 and March 2024 on its two cruise ships: Ambience and Ambition, which will depart on her inaugural sailing from Newcastle on 12 May 2023.  Offering guests from across the UK the chance to experience the ‘warmest welcome at sea’ thanks to amazing entertainment, outstanding cuisine and exceptional service – all easily accessed from a port that’s close to home – Ambassador’s TOY offers include up to 30% off selected sailings including the Grand Round the World Cruise; up to 50% off upgrades to Explorer and Expedition drink packages; up to £840 of complimentary onboard credit; Incredible low supplements for additional berths and solo travellers; and much more.  To find out more, click here.


For further press information, please contact:

Sam Davis / Sarah Geppert / Charlotte Wright / Emma Arthurs 

Rooster PR

T: +44 (0)20 3440 8924

E: [email protected]


Note to Editors:

‘Book an Ambassador Cruise and beat the January Blues’ Agent Incentive

Ambassador Cruise Line’s TOY incentive offers agents the chance to win four main prizes and 10 spot prizes. All agents making a booking with Ambassador Cruise Line are eligible for the prize draw – all they need to do is provide Ambassador with proof-of-sale documentation via [email protected]. The prize value of the entertainment package is worth up to £500, with Ambassador booking on behalf of the agent whatever experience they wish to enjoy. All entries in the main draw will be drawn at random to select a winner. Facebook prizes will also be awarded at random, and will based on a combination of bookings made, customer questions answered or simply engaging with Ambassador on social media.

About Ambassador Cruise Line  

Ambassador Cruise Line launched in 2021, offering premium-value no-fly cruises to the UK market. Based in Purfleet, Essex, Ambassador provides authentic adult-only experiences combined with a selection of multi-generational itineraries to multiple destinations including the Nordics, Greenland, Iceland, Canada, the Mediterranean, Caribbean and Africa. The cruise line’s first ship, Ambience, entered the fleet in May 2022, operating from her home port of London Tilbury. From the 2023/24 season, guests will sail onboard Ambience as well as Ambassador’s second ship, Ambition, which joins the fleet in May 2023 and heralds the launch of sailing from seven regional UK ports: London Tilbury, Newcastle, Dundee, Liverpool, Belfast, Bristol, and Falmouth. 

Ambassador’s extremely experienced management team is led by Chief Executive Officer, Christian Verhounig, and its principal shareholder is Njord Partners LLP, London. Ambassador is a member of ABTA, the UK’s leading travel trade association widely acknowledged as the mark of trust and reassurance associated with travel brands. Consumer funds are protected by means of a financial failure insurance policy managed by TMU Management Limited and underwritten by Accelerant Insurance Europe SA, who are regulated by the Financial Services and Markets Authority (FSMA 3193). The scheme is fully compliant with the Package Travel and Linked Arrangements Regulations 2018. For more information, visit www.ambassadorcruiseline.com