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Reservations
0808 102 0129
Opens at 9am today
View opening hours

Guest Services
0808 102 8031
Opens at 9am today
View opening hours

Guest Services

0808 102 8031

Opens at 9am today View opening hours

Reservations

0808 102 0129

Opens at 9am today View opening hours

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Who is Ambassador Cruise Line?

Ambassador Cruise Line is a brand-new cruise line and is the first new British cruise line to be launched since 2010. Its purpose is to inspire and delight every guest to enjoy an authentic cruise experience effortlessly, and sustainably.

Ambassador’s staff and crew are the friendliest, and most diverse, in the industry. Guests will make long-lasting friendships both with fellow guests and crew, creating a community at sea.

Ambassador’s extremely experienced management team is led by Chief Executive Officer, Christian Verhounig supported by Chief Financial Officer, Matthias Seeger, Chief Commercial Officer, Philip Gardner, Chief Operating Officer, Nick Hughes, Chief Administrative Officer, Simon Weeks, Chief Technology Officer, Gary Hides, and Chief Marketing Officer, Gordon Nardini.

The Chair of the Board of Directors is Gordon Wilson who has over 30 years of experience in the global travel industry. This includes his role as the President and CEO of Travelport until July 2019. He is a member of the Supervisory Board of BCD Holdings which owns global corporate travel management company, BCD Travel. He has been appointed to the Chair of the Board of Interactive Investor, the second largest direct-to-consumer investment platform in the UK.

Ambassador Cruise Line is based in Purfleet, Essex.

What is Ambassador Cruise Line?

Ambassador sails for the British market from London Tilbury with a focus on premium-value. Ambassador Cruise Line’s first ship, Ambience, set sail from Tilbury in April 2022. After completing its inaugural season in Spring 2023, the cruise line plans to extend sailings from additional regional ports, on an ex-UK no-fly range of voyages.

Ambassador Cruise Line is adult-focussed and age-inclusive but primarily aimed at the 50-plus market. The cruise line will run a number of multi-generation cruises over the summer holidays.

Ambassador delivers distinguished cuisine, fascinating voyages on a classic cruise ship, with great entertainment, like-minded guests visiting treasured destinations.

Where does Ambassador Cruise Line sail?

All departing from London Tilbury, Ambassador Cruise Line’s carefully curated no-fly programme of 31 inaugural year sailings. Featured destinations will including the British Isles, the Norwegian Fjords, Greenland, the Arctic and Iceland, plus several short break cruises. For the winter months a range of exploration style voyages will sail to the Canaries, Cuba, the Caribbean, Cape Verde and Scandinavia.

How does Ambassador Cruise Line look after guests?

Ambassador’s smaller to mid-sized classic cruise ships offer a higher space to guest ratio, making cruising more relaxed and providing guests with reassurance.

Ambassador’s health and safety mandate ensures the crew is vaccinated, and only fully vaccinated guests will be welcomed onboard. The cruise line also works closely with all destinations to adhere to local health guidelines and requirements.

Treating our guests right is not just about the booking and onboard experience. In accordance with The Package Travel and Linked Travel Arrangements Regulations 2018, Ambassador have insurance cover in place to financially protect all guests booking with Ambassador Cruise Line, for all monies paid either directly or via their travel agent. In addition, Ambassador operate a fully independently managed Trust Account where guests’ funds are deposited and only released when the cruise departs. Ambassador's offer also includes a booking guarantee in the event of a cancelled cruise.

Peace of Mind

Peace of mind is our priority here at Ambassador. We know how important it is to feel financially protected and to be able to book with confidence, and as an ABTA member (Y6765), we are part of the UK’s leading travel trade association, widely acknowledged as the mark of trust and reassurance associated with travel brands. In addition to being ABTA members, our guests are financially protected by a Financial Failure Insurance policy which is managed by TMU Management Limited and underwritten by Accelerant Insurance Europe SA who are regulated by the Financial Services and Markets Authority (3193).   We will continue to pay guests’ deposits and balance payments into an independently managed trust account.

We also guarantee the highest of health and safety standards, including a policy that requires all our guests and crew to be vaccinated against COVID-19 prior to sailing, subject to any exemptions*. You can relax knowing we have taken care of everything on board and are working closely with destinations to adhere to local health guidelines.

*Please contact our guest services team to discuss

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