A new era of British cruising has now commenced, and we are ready to offer you the cruising experience you’ve been waiting for.
Our no-fly cruises from the UK offer the warmest of welcomes from the friendliest of crews. Onboard, you will find amazing entertainment, exceptional cuisine, and an intimate but spacious cruising experience. Our sustainability-first approach means that everybody can enjoy visiting the world’s most remote wonders, hidden gems, and natural treasures. Did you know Ambience is in the top 10%-15% of environmentally sustainable ships allowing her access to some of Europe’s most untouched corners including the breath-taking Norwegian World Heritage fjords? Find your home from home at sea with Ambassador Cruise Line.
Leave the world you know behind as you explore the magnificent landscapes of Iceland and Greenland. Your will be confounded as you discover that Iceland is largely lush and green whilst Greenland is wreathed in ice, like some mythical land. Experience the beautiful east coast of Canada, where seabirds wheel and glide in bright blue skies, as you explore stunning unspoilt landscapes.View Cruises
Our unique itineraries on a British Isles cruise take you to remote, far-flung islands, iconic and vibrant cities as well as charming coastal towns. Made up of over 6,000 islands boasting spectacular coastlines and beautiful landscapes, the British Isles is rich in diverse cultures, customs, and traditions, making for a charming cruise destination.View Cruises
Norway’s Fjordland offers some of the most dramatic landscapes on earth, with a uniquely widescreen quality. On your Fjords cruise, you can relax in warmth and luxury as towering peaks give way to breath-taking waterfalls, bright blue fjords and impossibly lush green valleys, amongst quaint villages and remote mountain farms. Cruising Norway is truly life in Ultra HD.View Cruises
Explore our amazing late deals - 14 nights from £699pp
|Sets sail:||Jul 12, 2022|
Up to 32% Late Saver Discount
|Sets sail:||Jul 23, 2022|
Child Fare - £1 per child
|Sets sail:||Aug 13, 2022|
Up to 31% Late Saver Discount
|Sets sail:||Sep 12, 2022|
Up to 53% Late Saver Discount
|Sets sail:||Oct 23, 2022|
Up to 50% Late Saver Discount
Some of the most environmentally friendly ships afloat.
Affordable access to remote places and hidden treasures across the globe.
Meet like-minded people and make long-lasting friendships.
Classic ships, with charming crews, sumptuous cuisine and great entertainment.
A premium value, authentic and traditional cruise experience at a fantastically affordable price.
Our onboard health, hygiene and safety standards, together with our booking assurances and financial protection, means that you can sail with peace of mind guaranteed.
Say hello to ease at sea and the first new British cruise line to be launched since 2010.
Our purpose is simple: we want to inspire each and every guest to experience authentic cruising effortlessly, and sustainably. We’re here to accompany the next era of travel by blending tradition and innovation for a truly timeless cruise holiday that still makes you feel right at home.
Tenerife is so much more than just sand and sea and this guide shares all the different activities you can do on the island off the tourist trail.
Norway is a land of epic scenery and a whole host of unique attractions little known to the outside world. Read our guide on the hidden gems of Norway.
Here they are, the Ambassador fleet. Our first lady of the sea: Ambience. Derived from the French word for ‘surrounding’, the perfect ambience. With her sister, Ambition, aptly named to further emphasise our commitment to inspire and delight every guest to enjoy an authentic cruise experience effortlessly, and sustainably