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2027-28 Launch Pre-registration
Better By Half
Better by Half – Register for A Call Back on Launch Day
The 2027/28 season will go on general sale on Thursday, 26th June, 9am. Register for a callback and book early to avoid disappointment.
Sailing Dates: 24th March 2027 – 12th April 2028
For launch, you can enjoy BUY ONE GET ONE HALF PRICE offer, plus HALF PRICE DRINKS on selected cruises.
You definitely are getting the best value at sea!
Preview our new brochure below
2027-28 Sailing Highlights
Ambience:
95 ports | 31 countries | 140 sea days
37 cruises
~80,237 nautical miles
Ambition:
100 ports | 27 countries | 152 sea days
38 cruises
~50,686 nautical miles
Sailings range from 1 to 44 nights
Departures from 7 different UK ports
Terms and Conditions
Buy One Get One Half Price offer is available on new bookings made from 09:00 26th June 2025 until 23:59, 30th September 2025 inclusive. All offers are capacity controlled and subject to availability and may be withdrawn without notice at any time. Buy One Get One Half Price offer applies to the cruise fare only on any Ambition sailing departing between 24/03/2027 - 12/04/2028, applicable on all twin grades. Solo travellers will get 25% off the applicable full single fare over the same period. Buy One Get One Half Price offer applies to the cruise fare only on any Ambience sailing departing between 29/03/2027 - 14/04/2028, applicable on all twin grades. Solo travellers will get 25% off the applicable full single fare over the same period. Please note this promotion is not applicable to any festive/in port events or any booking made outside of the above sailing dates.
Half price drinks offer is valid on new bookings only on specific 27/28 sailings from 09:00 26th June 2025 until 23:59, 30th September 2025 inclusive. Half Price drinks offer is per person and is valid for up to two adults purchasing the Ambassador fare, 3rd/4th berth are not eligible for the Half Price drinks offer. Half Price drinks includes our Expedition drinks package including gratuities and must be purchased at the point of booking. Half Price drinks offer is only on selected 27/28 season sailings. Please note this promotion is not applicable to any festive/in port events or any booking made outside of the above sailing dates. It is only applicable to the lead booked guest and secondary guest in each cabin over the age of 18 and is not applicable to any 3rd/4th berth guest or any child under 18 travelling.
Extras not included: Travel insurance, travel costs to/from the port of embarkation, port parking, onboard gratuities and service charges where a drinks package has not been purchased (automatically billed to the onboard account), optional shore excursions, discretionary expenditure of a personal nature including hot and cold alcoholic & non-alcoholic drinks (unless a drinks package has be purchased), gifts, shopping, laundry, WIFI & communication, and any visa & health certificate charges that may apply. Ambassador Cruise Line reserves the right to cancel, change or amend any theme cruise activities/speakers/acts at short notice. In the event of your cruise being cancelled, you will be guaranteed a full refund. Cruise holidays booked with Ambassador Cruise Holidays Limited, trading as Ambassador Cruise Line, are financially protected in accordance with the Package Travel and Linked Arrangements Regulations 2018.
