Music, Memories & Cruising with Ambassador

There’s something about music that takes you back — to a moment, a place, or a feeling. For Jenny Powell and Kate Thornton, who’ve both spent years surrounded by great songs and even greater stories, that connection runs deep.

Now, as Ambassadors for Ambassador Cruise Line, they’ve been discovering how music brings people together onboard — from dance nights under the stars to live shows that have everyone singing along.

“Music has this incredible ability to make strangers feel like friends,” says Jenny. “You see people who’ve never met before up on their feet, dancing and laughing — it’s a shared joy. That’s the magic of being at sea with music in the mix.”

A Soundtrack for Every Sailing

Every evening onboard Ambience and Ambition has its own rhythm. Whether it’s smooth jazz in The Botanical Lounge, a cabaret performance in The Palladium, or a late-night singalong in The Cavern, there’s always something to tap your toes to.

Kate smiles, “It’s like the soundtrack to your holiday. You might start the evening listening to a pianist before dinner, then end up on the dance floor at midnight singing along to a classic. Everyone’s just having fun — no one’s trying to outshine anyone else. It’s about enjoying the moment.”

From tribute acts celebrating the icons of the ’70s, ’80s and 90’s, to the big, bold performances by the Ambassador show team, each sailing offers a mix of entertainment that perfectly suits the Ambassador crowd — authentic, nostalgic, and full of feel-good energy.

Dancing Through the Decades

Ambassador’s partnership with Greatest Hits Radio has added another layer to the onboard experience, bringing the familiar sounds of the airwaves to life at sea. With themed sailings featuring well-loved radio hosts, deck parties, and music-led evenings, the voyage becomes a celebration of timeless hits.

“It’s amazing how one song can spark a memory,” says Kate. “You hear something from your school disco or your wedding day, and suddenly everyone’s chatting about where they were when that song first played. It’s lovely — music just brings the stories out of people.”

For Jenny, those moments of connection are what make Ambassador cruises so special.

“When you look around and see people smiling, singing along, maybe holding hands while a live band or DJ plays their song — that’s when you realise it’s more than entertainment. It’s about emotion, togetherness, and creating new memories while celebrating the old ones.”

Live Shows, Real Talent

Ambassador’s entertainment programme isn’t about gimmicks — it’s about quality. From West End–style productions in The Palladium theatre to intimate lounge performances and Theatre@Sea mini-plays, the line-up is curated to suit every mood.

Guests can expect a mix of music, comedy, dance and cabaret, with performances from both professional artists and talented crew members. And because Ambassador’s ships are smaller and more intimate, every show feels personal — you’re never more than a few rows away from the spotlight.

“You can tell how much heart goes into the performances,” Jenny says. “There’s this real sense of pride from the entertainers and the crew — it makes the whole experience feel special.”

The Warmest Welcome and the Best Playlist

Music might be the soundtrack, but it’s the people who make the memory.

Kate reflects, “It’s that mix of good company, great songs and genuine warmth that makes an Ambassador cruise feel different. You’re not just an audience member — you’re part of the fun. It feels like one big celebration.”

And that’s exactly what Greatest Hits at Sea is all about — nostalgia, connection and the warmest welcome at sea, all set to the songs you know and love.

Why Cruise with Ambassador

From breathtaking destinations to unforgettable nights of music, join the cruise line that offers affordable quality and the warmest welcome at sea.

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